The Skinny Confidential is already the language of this room.
Three hundred female founders in one room for three days, all building the way The Skinny Confidential taught a generation to build: your own voice, genuinely useful, never grinding for the sake of it. The pink, the ice, the ritual, the humour — the women in this room already own it and already quote it.
The Skinny Confidential is already in Leanne’s routine and already in the group chat with women like her. This is not an introduction to a new customer. It is a brand this audience has been loyal to for years, placed in front of them at the moment they are most paying attention.
Every mood board for this event kept coming back to The Skinny Confidential, which is why you are the first call rather than one of several.
The brand that showed this room it was possible, standing in it.
A small note
Mela Sheppard, our creative director, met Lauryn back in 2022 with her own brand, The Social Hummingbird. Four years later she is art-directing every frame of this event, and The Skinny Confidential kept coming back to the top of her list.
The ritual is the frame.
What she reaches for on camera gets seen from every angle, for three days, by 300 women who buy what she uses. It is not a credit line. It is the frame around the whole event.
Petal-soft
and power-dressed.
A woman who scales by pulling one lever, not by gripping tighter. Scaling should feel like exhaling.
On her table. On camera.
One product story, one filmed routine, three days of stage time — then a permanent segment on The Soft Girl Millions Show and a feature in the magazine.

the routine
Day Three · Icon Era
morning to main stage
The rail
arrives.
People reached monthly
Plus a 2026 lineup with 1BN+ combined reach.
SGM — The Magazine · Issue 001
Let’s begin.
Start dressing her.
The Skinny Confidential x SGM LIVE 2026
I am Leanne Lopez Mosley — founder of Rich Queen, Forbes-featured, and host of The Soft Girl Millions Show and Soft Girl Millions — The Magazine.
I teach women entrepreneurs and female founders how to build wealth through leveraged sales and Freedom Funnels — reaching 3–4 million people every month.
Forbes · Grazia · Authority
Soft Girl Millions is the cultural movement and live event I built out of that work. Last year, the entire industry was talking about it. 2025’s lineup featured women like Valeria Lipovetski, with 2M+ followers across platforms. This year’s lineup extends even further — with our combined speaker reach exceeding 1BN+ views.
international attendees — women actively running and scaling 6 to 8-figure businesses.
$225M+
in collective annual business revenue across the room — a deliberately conservative estimate.
$5,000+
average investment already spent per attendee on ticket and platinum access alone — proof this is a room that spends on itself at a premium level.
Reach beyond the room: Leanne’s 3–4M per month audience, plus a 2026 speaker lineup with combined reach exceeding 1BN+ views.
Option A — Official Beauty Partner / Wellness Bar Feature
The Skinny Confidential is the official beauty partner of Soft Girl Millions LIVE for [one / multiple days / a specific moment such as the welcome party or Icon Era party], anchored by a branded wellness bar on the event floor — the products Leanne uses on camera in front of 300 attendees, captured across all event content, the documentary, and social amplification.
- —Official beauty partner for [Day 1 / Day 2 / full event — select]
- —A branded The Skinny Confidential wellness bar on the event floor — the spot every attendee stops at between sessions, styled and shot as a set
- —Leanne’s favourite beauty salt as the hero product sitting on the bar — the one she already uses, in front of the women who ask her what she uses
- —Optional alongside it: mouth tape and/or a roller, in whatever quantity works on your side
- —Full editorial photography and video captured on-site — Leanne using The Skinny Confidential backstage and on the SGM stage
- —Content shared across Leanne’s Instagram (3–4M monthly reach) — feed post and/or reel featuring The Skinny Confidential
- —The Skinny Confidential tagged and credited across all event content featuring the products
- —A collaboration reel with Leanne using The Skinny Confidential — filmed at the event, co-posted to both accounts
- —Feature in Soft Girl Millions — The Magazine (distributed to 100K+ female entrepreneurs)
- —A filmed get-ready-with-me built around The Skinny Confidential products Leanne uses daily in the run-up to the event, featured on The Soft Girl Millions Show
Option B — Gifting Partner
The Skinny Confidential in the official Soft Girl Millions swag bag — received by all 300 attendees on arrival. The item is entirely your choice: anything from the line, or something made for the event. A smaller 50-piece option for the celebrity panelists only is below.
- —Any item from The Skinny Confidential you choose, placed in every attendee swag bag (300)
- —Or a smaller 50-piece run for the celebrity panelists and VIP guests only — Lori Harder, Jen Gottlieb, Adley Kinsman, Mary Seats and Ezzie Spencer among them
- —The Skinny Confidential featured in the official swag bag reveal content — photographed and filmed at the event
- —The Skinny Confidential logo and mention in the event program and digital materials
- —One dedicated Instagram story & collab reel grid feature from Leanne to her audience with the gifted product
- —A full page feature inside an upcoming issue of Soft Girl Millions — The Magazine, distributed to over 100K monthly.
- —Optional: a branded card or note inside the bag from The Skinny Confidential
Gifting quantity required: 300 units
Viral speakers on the panel.
Lori Harder
@loriharder · 286K followers
Founder of glōci, host of the top-25 Apple podcast Earn Your Happy (24M+ downloads), author of A Tribe Called Bliss. Raised over $2M for her beverage company through her own network.
Jen Gottlieb
@jen_gottlieb · 964K followers
Co-founder of Super Connector Media (Inc. 5000), bestselling author of BE SEEN, host of the I Dare You podcast, named a Top 50 Speaker in the World by Real Leaders. Former VH1 host and Broadway actress.
Ezzie Spencer, PhD
@ezziespencer · Bestselling author
Former human rights lawyer with a PhD in therapeutic jurisprudence, bestselling author of Lunar Abundance, and creator of the Splinter Method — working with a global community of women on self-worth, personal power and peace.
Adley Kinsman
@adley · 1M followers
CEO and founder of Viralish, one of the most-viewed female producers in Facebook history at over a billion monthly views. 75B+ views generated since 2020 across a 45M-follower network, with campaigns for Land Rover, TikTok, Frito-Lay and David’s Bridal.
Mary Seats
Mz. Skittlez · $16M agency
Turned a $300 start into Cupcake Mafia, a $2.4M fashion brand, then built The Icing Agency into a marketing powerhouse grossing over $16M. Founder of The Bakery CoWork, the largest female-focused co-working space in the U.S.
Three days, three moments
— on camera and in hand.
morning to main stage
A day look and an evening look for each of the three days, drawn from TSC collection.
View the event Pinterest boardThe Morning Ritual
Day OneThe Stage-Side Moment
Day TwoThe Swag Bag Hero
Day ThreeThe board the whole event
is being built from.
Every look, set, and frame for Fort Lauderdale is being pulled against this board.
Open the Pinterest boardThe Skinny Confidential on set with Leanne
— filmed in her routine.
this is the sceneLeanne filmed using The Skinny Confidential as part of her real daily routine in the run-up to the event, featured as a segment on The Soft Girl Millions Show — part podcast, part reality series.
On her counter
We film where she actually gets ready. The Skinny Confidential sits on her counter through the whole build-up to the event, and she talks through what she uses each morning and why.
The routine
The full morning routine on camera, uncut — every product in order, and why she reaches for it. The founder-to-founder conversation happens here.
The content
It all cuts into content — the segment, the short-form, the event coverage — in front of 300 women in Fort Lauderdale and credited to The Skinny Confidential on every frame.
- —A dedicated Skinny Confidential segment on The Soft Girl Millions Show — the products on camera, named on air
- —The full routine cut down into short-form for both accounts — collab-posted, so it runs to both audiences
- —Every still from the shoot licensed back to The Skinny Confidential for its own channels
- —The segment lives on permanently — YouTube, Spotify, Apple, and the SGM documentary
“Part podcast. Part reality series.” The routine is not a detail on this show — it is the scene.
The Soft Girl Millions Show
Watch an episodeA million views a month, two thirds of them new.
1,109,179 views · last 30 days · Aug 2026
74,604 followers · 89.1% women · Aug 2026
Instagram insights · 30-day window
This is what that looks like.
The Soft Girl Millions Show
— part podcast, part reality series.
The filmed routine becomes a segment here — permanent, searchable, and running long after November.
Watch an episode.
The show runs on YouTube, Spotify and Apple — the try-on segment lives there permanently.
The routine is not a detail on this show — it is the scene.
Watch the full episode on YouTube
Soft Girl Millions — Issue 001.
Distributed to over 100,000 female founders each month — the same women who fill the room in Fort Lauderdale.
The Skinny Confidential gets a full page inside an upcoming issue, alongside the event coverage and the beauty pages.
Read the magazineLet’s explore how we bring the partnership to life.
Mela Sheppard · Creative Director
Mela@richqueen.com



